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23 This week, you will provide an overview of the product you have selected to present to the marketing team. You will also explain how

23

This week, you will provide an overview of the product you have selected to present to the marketing team. You will also explain how you will conduct the market research for each of the six topics listed. Identify and describe the product you plan to conduct market research on. Justify your selection by explaining what the current product market looks like. Explain how you plan to conduct the market research for each of the following: 1. Measure consumer demand 2. Identify Trends 3. Analyze buyer behavior 4. Analyze competitor behavior 5. Identify target markets 6. Determine sales potential

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