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24) Which of the following is a measure of the combination of forces that drive people to satisfy their needs? A) Demographics B) Psychographics C)

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24) Which of the following is a measure of the combination of forces that drive people to satisfy their needs? A) Demographics B) Psychographics C) Motivation D) Appeal E) Self-actualization 25) To be most effective, a persuasive message should align with A) the recipient's basic physiological requirements. B) the recipient's basic education and levels of understanding, C) the recipient's cultural expectations. D) the recipient's existing motivational forces. E) the recipient's level of resistance. 26) Which of the following will show a hostile audience that your message is credible? A) Use claims that are emotionally based B) Make promises based on the needs of the audience C) Incorporate logic, evidence, and compelling narratives D) Use high pressure and "hard sell" tactics E) Identify which of the audience's beliefs or attitudes are incorrect 27) Which type of report offers data and facts without any analysis or recommendations? A) Proposals B) Info ational C) Internal Activate Win D) Analytical Go to Settings to E) Persuasive

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