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2)How have local innovators demonstrated their competitive advantage in meeting bottom of the pyramid needs
2)How have local innovators demonstrated their competitive advantage in meeting bottom of the pyramid needs
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local innovators who know the local market very well and understand the bottom of pyramid they have ...
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International Business The Challenges of Globalization
Authors: John Wild, Kenneth Wild
8th edition
978-0133867930, 133867935, 978-0133868029, 133868028, 978-0133866247
