3 9 1 9 ormation A small company has just hired an agency to enhance and build a positive public image. Which element of the promotional mix describes this scenario? a) Public relations Ob) Personal selling Oc) Advertising d) Sales promotion Question 2 (2 points) What type of promotional strategy promotes to the manufacturer? a) Pull strategy Ob) AIDA strategy c) Push strategy d) Market strategy Sery Cill

A small company has just hired an agency to enhance and build a positive public image. Which element of the promotional mix describes this scenario? a) Public relations b) Personal selling c) Advertising d) Sales promotion Question 2 (2 points) What type of promotional strategy promotes to the manufacturer? a) Pull strategy b) AIDA strategy c) Push strategy d) Market strategy