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3) Goodwill is an unusual asset in that it cannot be sold individually apart from a business as a whole. If goodwill is an intangible

3) Goodwill is an unusual asset in that it cannot be sold individually apart from a business as a whole. If goodwill is an intangible asset, why can't it be sold like other intangible assets such as copyrights and patents? Briefly explain what makes goodwill different.

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