3, Pick a product (different from my examples) that you have bought recently that required some decision making. e.g, clothing, technology, concert ticket, food Using the headings below, butline the process you went through to buy that product Refer to the example from our lesson to help you. PRODUCT CHOSEN: Problem Recognition - Perceiving A Need: Information Search - Secking Value Evaluation of Alternatives - Assessing Value: Purchase Decision - Buying Value Post Purchase Behaviour - Value in consumption or USC Remember this example? Mary Ann is fed up with the way her phone crashes all the time - Perceiving the Need / Need Recognition ablem Recognition A friend tella Mary Ann about a brand of phone that works well for her - Sorking Value / Search for Information / Information Somuch Mary Ann goes online to look at different phones and providers - ve Evaluation Mary Ann chocaca a phone for its features and price - during Value / Product Choice / Purchase Be Decision Mary Ann has the phone delivered and is now deep deep down a rabbit hole of You Tube videos about DTS - 4. Some versions of the Consumer Purchase Decision Rethink our choice Process have a 6th step: "Disposal of the Product". This is when - after we have used the product - we throw Redune it out, recycle it, give it away, donate it or resell it to someone else. What would you do when you are "done" with the Refurbish product you chose? Find a way to dispose of this product WITHOUT sending it to a landfill. Discover a more environmentally friendly or ethical way to dispose of this item. Some light research might help. Recycle laut cution 5. Think about the product you chose for questions #3; what was the level of involvement you experienced (high-involvement or low-involvement)? Tell me 2 reasons why you think this is so. Low Involvement Decisions . Items purchased more High Involvement frequently, like a pack Decisions of gum or ordering office supplies. Rare purchases such as Less complex Decisions a House or who to hire Less costly Decisions for an important Less time invested in position making the decision More complex Decisions . More costly Decisions . More time invested in making the decision