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3. Prior to working this question, read Having Trouble with Your Strategy? Then Map It, by Robert S. Kaplan and David P. Norton (Harvard Business

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3. Prior to working this question, read Having Trouble with Your Strategy? Then Map It, by Robert S. Kaplan and David P. Norton (Harvard Business Review, Sep/Oct 2000, Vol. 78, Issue 5, pp. 167-176). The balanced scorecard has recently been adapted for the service sector. Below are sample dimensions and metrics some firms use for measuring performance

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