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3215 6))))For the past few weeks, we have identified marketing techniques, personal branding and created a SWOT Analysis. Now it's time to use all of

3215 6))))For the past few weeks, we have identified marketing techniques, personal branding and created a SWOT Analysis. Now it's time to use all of these concepts in a "real world" scenario. Please develop a marketing plan for a healthcare facility that was recently cited by the OIG (Office of Inspector General), or has been investigated by a journalist (eg., newspaper article, journal). The marketing plan must include a cover page, reference page and must be completed using Microsoft PowerPoint. Please answer the following items in your marketing plan: Organizational Summary - Explain why the company is in trouble Analysis of the External Environment - (Public perception, economy) Threats and Opportunities Marketing Goals and Objectives The Target Market Competition - List possible competitors Marketing Strategy Action Programs (Marketing tactics) Budgets - How much money do you think this would cost

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