3)PLACE (DISTRIBUTION) (REQUIRED: Answer both questions)

PRIMARY CHANNELS What marketing channels will YOUR team use to distribute shoes to YOUR target market(s)?How and why will these channels differ in order to reach different market segments?

SELECT TWO (2) REAL-WORLD RETAILERS Identify each retailer (by name) and explain why this would be an appropriate store for YOUR brand.How would your TEAM work with these retailers to encourage sales of YOUR shoes?