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4 . A can - opener manufacturer has had monthly sales for a seven - month period as follows: L 0 3 & LO 4

4. A can-opener manufacturer has had monthly sales for a seven-month period as follows: L03 & LO4
*Plot the data.
Month
February
Sales (000 units)
19
March
18
April
15
May
20
June
18
July
22
August
20
b. Forecast September's sales volume using each of the following:
i. A linear trend equation. (Use of Excel's Trendline, with Display Equation on Chart option, is recommended.) ii. A four-month moving average.
iii. Exponential smoothing with a smoothing constant of 0.10, assuming a March forecast of 19(000).
iv. The nave approach.
v. A weighted average using 0.50 for August, 0.30 for July, and 0.20 for June.
c. Which method seems least appropriate? Why?
d. What does use of the term sales rather than demand presume?

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