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4 . A can - opener manufacturer has had monthly sales for a seven - month period as follows: L 0 3 & LO 4
A canopener manufacturer has had monthly sales for a sevenmonth period as follows: L & LO
Plot the data.
Month
February
Sales units
March
April
May
June
July
August
b Forecast September's sales volume using each of the following:
i A linear trend equation. Use of Excel's Trendline, with Display Equation on Chart option, is recommended. ii A fourmonth moving average.
iii. Exponential smoothing with a smoothing constant of assuming a March forecast of
iv The nave approach.
v A weighted average using for August, for July, and for June.
c Which method seems least appropriate? Why?
d What does use of the term sales rather than demand presume?
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