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4 . Gross margin is one measure of profitability. Before adding the wall hammer, pitons were the only product the company manufactured. The financial results
Gross margin is one measure of profitability. Before adding the wall hammer, pitons were the only product the company manufactured. The financial results for selling pitons per month appear below Table and show a gross margin of Now, assuming the rock hammers have been added and employing the estimates and assumptions provided in the case, what will be the unit gross margins for EACH of the two product lines?
Table
Volume
Revenue
$
Materials
$
Direct Labor
$
Factory Overhead
Supplies
$
Power
$
Depreciation
$
Occupancy
$
Total Manufacturing costs
$
Gross Margin
$
Based on your analysis, would you recommend expanding the product line? Why?
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