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4. Provide an overview of your own recommended strategy to guide the advancement of Ned Whiskey (Australia) for the next three years. This recommendation should:

4. Provide an overview of your own recommended strategy to guide the advancement of Ned Whiskey (Australia) for the next three years. This recommendation should: Include examples to illustrate how it could be implemented, and (b) include two strategic objectives and two key performance indicators for each objective. As identified below, your objectives should be consistent with the S-M-A-R-T objectives criteria and your KPIs should be consistent with the criteria for effective performance measures.

Your overall recommended strategic objectives and KPIs should be summarised in a table:

Strategic Objectives Key Performance Indicators
Objective #1 KPI #1a KPI #1b
Objective #2 KPI #2a KPI #2b

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