Question
4. Shown below are the current-year data for two profit centers of Chelsea Trading, Inc. Center 1 Center 2 Revenue $ 2,260,000 $ 2,040,000 Variable
4. Shown below are the current-year data for two profit centers of Chelsea Trading, Inc.
Center 1 Center 2
Revenue $ 2,260,000 $ 2,040,000
Variable Expenses $ 1,723,000 $ 1,442,000
Traceable Fixed Costs $ 346,000 $ 563,000
Common Fixed Costs $ 50,000 $ 30,000
(a) Compute the following measures for each profit center:
Center | Contribution Margin | Contribution Margin Ratio | Responsibility Margin |
1 | $__________ | _________% | $_________ |
2 | $__________ | _________% | $_________ |
(b) Assume that a $3,000 monthly expenditure for advertising could increase the monthly sales of either profit center by $20,000. Which center should the company advertise to receive the maximum benefit from its advertising expenditure? Center _________. Explain your reasoning:
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started