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4.) The 800-Pound Ronald Mcdonald in the Room by Helen Scharber (RWMICRO 24 th ed. #3.1 page 54) raises a number of interesting questions especially

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4.) The 800-Pound Ronald Mcdonald in the Room by Helen Scharber (RWMICRO 24 th ed. #3.1 page 54) raises a number of interesting questions especially for our marketing majors. Using Helen's article and the article by Alan Durning; "Enough is Enough " (Blackboard ) Answer the following questions: Is a 3 year old a rational economic actor? 1. Are "tastes"". ..."manufactured ?" Or are they "innate ?" 2. How can we turn "wants" into "needs?" 3. Which Tilly Assumptions are violated here? 4. If tastes can be manufactured, how does this affect the ability to use Supply and Demand Analysis ? (refer to Colander's observations!)

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