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41. The markesing plan at E-Tech systems is based on a corporate rostructure which divides the company inio two soparate froups: (1) Commercial Systems and

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41. The markesing plan at E-Tech systems is based on a corporate rostructure which divides the company inio two soparate froups: (1) Commercial Systems and (2) Persoral Systems. Samantha Smal was assigned responsibity for the Pertonal Systems group. The markoting plan, which ineluded a sales forecast next year of stoo million, was the result of a dotalled market analysis. Sales representatives for the personal systerns group would receice a 25 percent cominision on sales of personal systems. Under the new organizational structure, the Personal Syctems group would be chargod with 40 percent of the budgoed sales foree expendiure. The sales aroetoris budget for saluries and benefics of the sales force and noncommssion selling costs for both the Cor Systemb group was $30 milion. The advertising and promotion budget contained three elements. trade advertising. cooperalive advertsing and salis promotion materiat. Adwertising production and media pincement costs were budgeled as seco.000. Cooperative advertising had budgeted production cosis of $250,000. Cooperative abventieing allowance pollcy stated that the company would alocame 20 percent of company sales to dealess lo promote its systems. Salle frametion material was budgeted at 3 percint of cempany sales. Diect costs of materias and labor and direct factory oventead to produce ihe Phenenal System propuct ine represented 50 percent of sales. The company would assion $050,000 in indrect marafachurng overhesd to the product ine and stas, 000 for adinisbalive everhesd. Freight for the product line would average 10 percent of sades. Esmanthe Smith's staft consinbed of two managers and an asaistave salaries and benafits for samanthar and her staff were 6500.000 Using the intormation above to fit out the pre forme iscome stetement below. In your response, use the. letters A-Q to ldentify your answers ffor example, to complete the table cell for "Soles", in the respanae you would type in A. (this is iny answeria.)-7) represented 50 percent of sales. The company would assign $850,000 in indirect manufacturing overhead to the. product line and $425,000 for administrative overhead. Freight for the product line would average 10 percent of sales. Samantha Smith's staff consisted of two mandgers and an assistant. Salaries and benefits for Samantha and her stall were 6500,000 Using the Intormation above to fill out the pro forma income statement below. In your response, use the letters A-Q to identify your answers (for example, to complete the table cell for "Sales", In the response you would type in "A. [this is my answer.w]."]

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