Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

4.22 How will marketers change their organic (unpaid) social media postings in the near future? A survey by Social Media Examiner reported that 65% of

image text in transcribedimage text in transcribed
image text in transcribedimage text in transcribed
4.22 How will marketers change their organic (unpaid) social media postings in the near future? A survey by Social Media Examiner reported that 65% of B2B marketers (marketers who focus primarily on attracting businesses) plan to increase Linkedln organic social media postings, as compared to 43% of BZC marketers (marketers who primarily target consumers). The survey was based on 1,947 828 marketers and 3,779 BZC marketers. The following table summarizes the results. BUSINESS FOCUS INCREASE LINKEDIN POSTINGS? a. Suppose you know that the marketer is a B2B marketer. What is the probability that he or she plans to increase Linkedin organic social media postings? b. Suppose you know that the marketer is a B2C marketer. What is the probability that he or she plans to increase Linkedin organic social media postings? c. Are the two events, increase Linkedin postings and business focus, independent? Explain

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access with AI-Powered Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Personal Financial Planning

Authors: Lawrence J. Gitman, Michael D. Joehnk, Randy Billingsley

13th edition

1111971633, 978-1111971632

Students also viewed these Mathematics questions