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47. Ghemawat's AAA framework and USC Marshall's heptagon are similar frameworks for identifying opportunities to create global advantages. Ghemawat's A- arbitrage, and the heptagon's national
47. Ghemawat's AAA framework and USC Marshall's heptagon are similar frameworks for identifying opportunities to create global advantages. Ghemawat's A- arbitrage, and the heptagon's national differences, focus executives on essentially the same thing- finding opportunities to leverage differences between countries. True or False
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Revenue Management For The Hospitality Industry
Authors: David K Hayes, Allisha Miller
1st Edition
0470393084, 9780470393086
