Question
In order to be successful and to get a kick start in your targeted market, suggest how and with whom would you develop any strategic
In order to be successful and to get a kick start in your targeted market, suggest how and with whom would you develop any strategic alliance or enter into joint ventures. Reflect on the type of strategic alliance(s) that might be possible and rationalize how they would benefit JB Hi-Fi Australia in its quick entry and establishment in the new market. You are free to select from other possible cooperative strategies as well, such as franchising, network cooperative strategy etc. Justify your choice with the objectives you intend to achieve with suggested cooperative strategies.
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