5. Define your operations by the following: a. Identify responsibilities for yourself and your 2 staff members (eg. admin assistant and a loan processor) b. Conduct a simple S.W.O.T. Analysis of your business (Strengths, Weaknesses, Opportunities, Threats - explained in Unit 12) c. Define your target audience (will they be first home buyers, investors, upgraders, other). d. What marketing strategies, marketing methods and technology will you use to promote your business? e. If you were to be needing finance to establish the new business, what sources of funding could you potentially use (e.g. own cash, business loan, investors, other)? f. What is your 12 months sales goal (Tip: you could answer this as a simple budget plan and/or refer to Unit 12 regarding commission forecasting). g. List 3 potential risks that you may encounter and therefore need to plan ahead for (include both internal and external risks) and what would be your risk management strategy for each of them? h. Outline a simple contingency plan for non-conformance (eg. a compliance requirement that you or a staff member breaches) so you are prepared to address this according to workplace procedures