5 Select a commercial, movie, or music video from the last three years. Write an approximately three-page, double- spaced analysis of the movie using Jung's archetypes/psychoanalytic criticism identified in class. Remember to include page numbers in your paper. Things to consider: What is the intended audience for the artifact? Why were these archetypes chosen? What techniques are used to create the archetypes included? Whose interests are being served by the use of these archetypes? What is the message for society? Here is a sample of the organizational structure of a paper: A. Introduction: What, Why, How ... 1. Briefly describe the topic/ media artifact. 2. Explain why the particular media is significant to your reader. 3. Tell your audience how you will provide evidence or demonstrate an analysis of the media artifact-preview the points of the paper. Discuss the characters as archetypes, carefully explaining how they fit the archetype through their appearance and their actions. B. Body of evidence: Describe the media artifact and explain what the audience should notice. 1. Provide a brief, denotative description of what the artifact is about. 2. Develop the analysis. Identify one of Jung's archetypes as a character in the movie/commercial/vide. Then give examples of at least two scenes that show the archetype or explain how the archetype is created. 3. Move on to the next character. Write several paragraphs about them, following the instructions in B2. Make sure you are using the language of Jung used. 4. Move on to the third character. Write several paragraphs about it-being sure to include multiple scenes. Give quotes or a detailed explanation of the scenes to support your argument. 5. Explain how these examples work together to create an overall effect. C. Conclusion: State how your analysis provides new insight about the media subject: 1. Remind the audience why the media is important (as stated in your introduction). 2. Review your points 3. Finally, explain how your analysis provides new insight, reveals assumptions, or unintended meanings represented by the selected media.