5. TCBC, a regional cable TV provider, is considering expanding into the home security business. TCBC estimates that the incremental cash inflows for the home security project will be $15M in year 1, $20M in year 2, and $25M in year 3. After year 3, the incremental cashflows are expected to increase by 4% per year for the foreseeable future.. TCBC has identified Alcatraz Systems, Inc. (ASI), a company that operates in a similar home security market. ASI's beta is 1.25 and it has a marginal tax rate of 35%. The risk-free rate is 2.50%. TCBC is currently financed with 35% debt and 65% equity. TCBC has a beta of 0.87, and a forward P/E ratio of 17. The WACC for TCBC is 10%.. If all of the cash investment required to enter into the home security project must be paid today, what is the maximum that TCBC would be willing to pay for this project