6) Name the five situational influences that affect our purchase decision processes 7) Name the five psychological influences that affect our purchase decision processes 8) Name the four socio-cultural influences that affect our purchase decision processes. 9) Give one example each of (1) a leading question, (2) two questions in one, (3) an ambiguous question, and (4) a non-mutually exclusive answer, 10) List and describe the three major types of research techniques and indicate when each method would be most appropriate. 11) What are the steps needed to segment and target a market? 12) What are the three main sales forecasting techniques often used by marketers? Describe each 13) What are the criteria to be used in selecting target segments