6. The strategic management process begins with formulation, followed by implementation and evaluation. Strategy gurus agree that the implementation stage is the most challenging phase of the strategic management process. Do you agree with this assertion? You are required to use examples in your answer.

4.

Organisations operate within the business environment namely the micro-environment, the market environment, and the macro-environment. The market and macro environments are external to the organisation. Using relevant examples, explain how an organisation benefits from examining the external environment.

3.

Assume that you are the CEO of an organisation of your choice that is in decline. With the passage of time, the organisation has seen a decrease in its overall performance, effectiveness, and competitiveness. Sales have plunged, market has been lost and customers are unhappy with the organisation. In response to this situation, you and your executive team have decided to pursue a turnaround strategy to return the organisation to it former competitiveness. With this scenario in mind and using examples, discuss how you would ensure that the turnaround strategy is successful.