6. You are the international manager of a U.S. business that has just invented a revolutionary new personal computer that can perform the same functions as existing PCs, but costs only half as much to manufacture. Several patents protect the unique design of this computer. Your CEO has asked you to formulate a recommendation for how to expand into Southeast Asia. Your options are (a) to export from the US, (b) to license a European firm to manufacture and market the computer in the South-East Asian region, and (c) to set up a wholly-owned subsidiary in Asia. Evaluate the pros and cons of each alternative in bullet points and suggest a course of action to your CEO. (10 points)