6. You now need to determine how you will monitor the product, distribution, pricing and marketing communication policies in relation to market changes, marketing plan objectives and organisational requirements. Monitoring progress will also involve an evaluation of statistical and data techniques to measure marketing performance. (a) Distributing and pricing: Review the proposed models for distribution and pricing of the product, and describe how this should be adjusted to allow for the market fluctuations (as identified in the business scenario). Provide a plan for how distribution and pricing can be monitored over time, in relation to market changes and adjustments in organisational requirements (as described in the business scenario), to create monitoring reports for your organisation. (b) Key Performance Indicators (KPIs) and metrics: Include in your marketing plan a strategy for how progress (using the metrics of return-of-market- investment and market share) can be measured against performance targets, to ensure that marketing requirements are being met. 7. Ensure that your marketing plan includes all the above information and is structured appropriately with relevant headings. (one to two pages)