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62. FIL E Mowers. The marketing manager at Turfco, a lawn mower company, believes that monthly sales across all outlets (stores, online, etc.) are influenced
62. FIL E Mowers. The marketing manager at Turfco, a lawn mower company, believes that monthly sales across all outlets (stores, online, etc.) are influenced by three key variables: (1) outdoor temperature (in F), (2) advertising expenditures (in $1.0005}, and (3) promotional discounts (in %}. A portion of the monthly sales data for the past two years is shown in the accompanying table. Sales Temperature Advertising Discount 19354 _- a Estimate Sa es = 130 + -1Temperature + zAdvertising + 3Discount + E. and test for the joint and individual significance of the predictor variables at the 5% level. b. Examine the data for evidence of multicollinearity. Provide two reasons why it might be best to do nothing about multicollinearity in this application. c. Examine the residual plots for evidence of changing variabiiity
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