Question
6.Assume that you entered in to the market where there is intensive competition in selling products to consumers. The competition is mainly based on pricing
6.Assume that you entered in to the market where there is intensive competition in selling products to consumers. The competition is mainly based on pricing strategy. In this regard, discuss the appropriate pricing strategy that you are going to employ to sustain in this kind of market.
7.One of the marketing mixes is promotion which will be exhaustively used by business companies to persuade consumers for making purchase decision. Which of the promotional mix (mixes) do you believe is more advisable for business organizations to persuade consumers for their products. Why?
8.Assume that you have been recruited as a business consultant to St. George Brewery factory and the factory needs you to recommend the distribution channel that will help to properly make its products accessible to consumers. In this regard, what distribution channel you will recommend to the factor? What factors do you consider for recommending a particular distribution channel? How do you assess them?
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