7. Which of the following is not considered a "cost driver" in a low cost strategy?

a. economies of scale

b. streamline supply chain

c. outsourcing

d. tax policy

e. refine manufacturing and design

3.

8. Which of the following is not considered a "uniqueness driver" in a differentiation strategy?

a. quality control

b. outsourcing

c. customer service

d. research and development

e. technology and innovation

9. A differentiation strategy allows a company to lower price and gain buyer loyalty.

a. true

b. false

10. A niche or best cost strategy is deployed to create long term customer goodwill and loyalty.

a. true

b. false