7.(A) Utilizing the data from the David's menu analysis worksheet in previous Question 6, create a food cost percentage matrix and place each menu item in its appropriate square, Food Cost Percentage Matrix Low Popularity (Below__Sold) High Popularity (Above_Sold) High Food Cost% (Above_ %) Low Food Cost% (Below_ %) a. Using this type of analysis, which items are David's "best"? b. Using this type of analysis, which items should David consider removing from his menu? c. What is one strength of this type of menu analysis system? d. What is one weakness of this type of menu analysis system? e. What marketing strategies might David use for items that fall in square 2 (High Popularity 7.(B) Utilizing the data from the David's menu analysis worksheet in Question 6, create a contra and place each menu item in its appropriate square. Contribution Margin Matrix rity, High Food Cost Contribution margin matris Low Popularity (Below Sold) High Popularity (Above Sold) High Contribution Margin (Above $ ) Low Contribution Margin (Below $ ) a. Using this type analysis, which items are David's "best"? b. Using this type analysis, which items might David consider removing from his mer Test c. What is one strength of this type menu analysis system? d. What is one weakness of this type menu analysis system? e. What marketing strategies might David use for items that fall in square 12 7.(A) Utilizing the data from the David's menu analysis worksheet in previous Question 6, create a food cost percentage matrix and place each menu item in its appropriate square, Food Cost Percentage Matrix Low Popularity (Below__Sold) High Popularity (Above_Sold) High Food Cost% (Above_ %) Low Food Cost% (Below_ %) a. Using this type of analysis, which items are David's "best"? b. Using this type of analysis, which items should David consider removing from his menu? c. What is one strength of this type of menu analysis system? d. What is one weakness of this type of menu analysis system? e. What marketing strategies might David use for items that fall in square 2 (High Popularity 7.(B) Utilizing the data from the David's menu analysis worksheet in Question 6, create a contra and place each menu item in its appropriate square. Contribution Margin Matrix rity, High Food Cost Contribution margin matris Low Popularity (Below Sold) High Popularity (Above Sold) High Contribution Margin (Above $ ) Low Contribution Margin (Below $ ) a. Using this type analysis, which items are David's "best"? b. Using this type analysis, which items might David consider removing from his mer Test c. What is one strength of this type menu analysis system? d. What is one weakness of this type menu analysis system? e. What marketing strategies might David use for items that fall in square 12
