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8. MC Qu. 34 If a firm is more concerned... If a firm is more concerned about the quick return of its initial investment than

8.

MC Qu. 34 If a firm is more concerned...

If a firm is more concerned about the quick return of its initial investment than it is about the amount of value created, then the firm is most apt to evaluate a capital project using the _____ method of analysis.

a) internal rate of return

b) net present value

c) modified internal rate of return

d) payback

e) profitability index

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