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8-37: A firm must decide which of 3 alternatives to adopt to expand its capacity. The firm wishes a minimum annual profit of 20% of

8-37: A firm must decide which of 3 alternatives to adopt to expand its capacity. The firm wishes a minimum annual profit of 20% of the initial cost of each separable increment of investment. Any money not invested in capacity expansion can be invested elsewhere for an annual yield of 20% of initial cost. Your reasoning must include the IRR for each Challenger-Defender comparison.

Alternative

Initial Cost

Annual Profit

Profit Rate

A

$100,000

$30,000

30%

B

$300,000

$66,000

22%

C

$500,000

$80,000

16%

Which alternative should be selected? Use a challenger-defender rate of return analysis.

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