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9. Develops one or more products for each of several customer groups with different needs. a. Differentiated Targeting. b. Cost Leadership c. Un-Differentiated Targeting, 10.

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9. Develops one or more products for each of several customer groups with different needs. a. Differentiated Targeting. b. Cost Leadership c. Un-Differentiated Targeting, 10. A name, a term, a symbol or any other unique element of a product that identifies the product from its competitors" a. Product portfolio b. Branding C. Product Mix

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