9. Which of the following is not a step in Discovery Driven Planning? O Benchmark assumptions Build a reverse income statement O Map the operational steps for your enterprise Identify customer segment 10. Discovery Driven Planning can be a critical planning tool because it: Forces you to think in terms of assumptions, and focus on reducing risk at the lowest cost Lets you test real numbers Gives you a quantitative tool for analyzing your enterprise All answers are true 1 7. The most effective approach to idea generation is: O Electing a core committee to evaluate anonymous idea submissions O Gathering as a group to discuss ideas openly Having individuals submit ideas anonymously. then evaluating submissions independently Having individuals work independently, then gathering as a group to discuss ideas 8. When developing underlying assumptions involved in an entrepreneurial venture, what are the four key categories that assumptions fall into? O (1) Customer needs (2) Competition (3) Pricing (4) Partners O (1) Planning and operations (2) Staffing and hiring (3) Technology (4) Sales and marketing (1) Customer value (2) Technology and operations (3) Sales and marketing (4) Financials and profits o (1) Organizational structure (2) Sales and operations (3) Customer segmentation (4) Financials and profits 5. Which of the following is not a tactic of "judo strategy? O Develop a theory for why the incumbent will be reluctant to immediately compete aggressively O Leverage strength in a niche market and engage in overt head-to-head competition Give a stake in the success of your company to would be opponents to defray competitive threat Manage the transition from short to long term, initially operating below the radar and scaling-up later 6. Which of the following best describes a "disruptive" entrepreneurial strategy? o Working to undermine the industry's existing value chain, usually via a competition strategy Creating new market spaces Developing new products to replace those of the incumbent Working with others (cooperating in a value chain to bring a product or service to market