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A bank wants to locate a new branch office near the campus of a state university. Four potential sites have been identified and each

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A bank wants to locate a new branch office near the campus of a state university. Four potential sites have been identified and each site has been evaluated using four criteria or factors. The data gathered about this decision are displayed in the following table. Using the factor rating system method, which is the most important factor for this location decision? Scores (Out of 100 Points) Factor Weight Site 1 Site 2 Site 3 Site 4 Factor #1 0.30 100 60 30 70 Factor #2 0.10 80 80 80 55 Factor #3 0.40 70 90 72 82 Factor #4 0.20 86 92 88 91 Factor #1 Factor #2 Factor #3 Factor #4

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