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A Big Mac in Los Angeles is indistinguishable from the one in New York. In the context of the dimensions of formal rationality or McDonaldization

A Big Mac in Los Angeles is indistinguishable from the one in New York. In the context of the dimensions of formal rationality or McDonaldization found in fast-food restaurants, this is an example of: emphasis on quantity rather than quality. control through nonhuman technologies. efficiency. predictability

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