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A business portfolio matrix is a two-dimensional array that graphically displays the strategic positions of the various businesses within a diversified company. The BCG matrix
A business portfolio matrix is a two-dimensional array that graphically displays the strategic positions of the various businesses within a diversified company. The BCG matrix is a widely used strategic model for analyzing a diversified portfolio of companies. Depict the components of the BCG matrix aided by a diagram. Use examples to aid your description of the component
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