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A businessmodel that speculates on the firm building out a market that does not exist yet will have valuations: that are more difficult to conduct

  1. A businessmodel that speculates on the firm building out a market that does not exist yet will have valuations:
  • that are more difficult to conduct than a firm with existing revenues in a well-understood business.
  • makes the valuation more predictable and less volatile across multiple VC term sheets.
  • that are typically stratospheric and reflect investors' FOMO (fear of missing out).
  • is easier to value for the VC because they will be strictly focusing on the potential of management to build the market.

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