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A buyer expressing resistance because he or she is loyal to another supplier is raising a _____. a. company objection b. need objection c. time
A buyer expressing resistance because he or she is loyal to another supplier is raising a _____.
| a. | company objection | |
| b. | need objection | |
| c. | time objection | |
| d. | price objection | |
| e. | product objection |
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Services Marketing Concepts, Strategies, & Cases
Authors: Douglas Hoffman, john Bateson
4th edition
1439039399, 978-1439039397
