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A cell phone service provider is considering a plan to add additional features to one of its of its contract levels. This upgrade will not

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A cell phone service provider is considering a plan to add additional features to one of its of its contract levels. This upgrade will not result in a monthly service fee increase, and is projected to increase retention rates from 70% to 75%. The average monthly revenue per customer is $125. The new features will increase the monthly cost per customer from $50 to $60. Assume the discount rate remains constant at 10%. Based on your CLV calculations, should this plan upgrade be implemented? Why are why not? Include your CLV calculations in your answer, you may attach your calculations as a JPEG or PNG file below

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