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A clothing line chooses a sports star to endorse its products. It pays a fee to a broadcasting channel to air the endorsement. The aim
A clothing line chooses a sports star to endorse its products. It pays a fee to a broadcasting channel to air the endorsement. The aim of airing the endorsement is to persuade customers to buy its products. This is an example of: Multiple Choice causerelated marketing. advertising. event sponsorship. personal selling. weblog.
A clothing line chooses a sports star to endorse its products. It pays a fee to a broadcasting channel to air the endorsement. The aim of airing the endorsement is to persuade customers to buy its products. This is an example of:
Multiple Choice
causerelated marketing.
advertising.
event sponsorship.
personal selling.
weblog.
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Managerial Accounting
Authors: Ray H. Garrison, Eric W. Noreen, Peter C. Brewer
12th Edition
978-0073526706, 9780073526706
