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A company is considering entering into a new marketing campaign. If it engages in this marketing campaign, it must pay $12,000 immediately and $10,000 each
A company is considering entering into a new marketing campaign. If it engages in this marketing campaign, it must pay $12,000 immediately and $10,000 each at the end of year 1 and year 2. The company believes its annual revenues due to the marketing campaign will be $14,000 at the end of year 1, $12,000 at the end of year 2, and $9,000 at the end of year 3. What is the annual equivalent worth of this marketing campaign over the next three years? The interest rate is 4% compounded annually
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