A company needs to start planning a strategic transition to sustainability and CSR practices in order to create a differentiation approach to the market, this company needs to consider:

		Designing a robust corporate governance structure so the company can keep track of the ethical use of tangible and intangible use of the organization towards that goal.
		Keep an eye on all the stakeholders that are relevant for the organization, by categorizing them in terms of the nature of the relationship with the company.
		Be focused on designing and creating a moral management approach to competitiveness, so the strategic planning of the organization also leads for best practices applied to reduce waste and cost.
		Secure that the decisions of the company exclusively approach to operational effectiveness, quality in the process and contribution to the communities.

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