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A company suffering from marketing myopia would be vulnerable to which of the following situations? a . A competitor copying their product b . Customers
A company suffering from "marketing myopia" would be vulnerable to which of the following situations?
a
A competitor copying their product
b
Customers switching to an improved version of an existing product
c
Customers switching to a new and better way of solving the problem
d
A competitor leaving the marketplace
e
A competitor undercutting them on price
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