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A company that lacks a competitively powerful stand-alone resource Multiple choice question. will be unable to develop competencies through cross-functional efforts. must continue searching for

A company that lacks a competitively powerful stand-alone resource Multiple choice question. will be unable to develop competencies through cross-functional efforts. must continue searching for a resource that passes five tests of competitive power. is likely to be a failure in the marketplace. may attempt to develop a competitive advantage through resource bundling

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