A company's competitive strategy involves

a$)$ specific action management that intends to strongly differentiate its product offering from the offerings of rival companies in the industry.

b$)$ its plans for underpricing rivals and achieving product superiority.

c$)$ the specifics of management's game plan for competing successfully.

d$)$ how it plans to unify its functional and operating strategies into a cohesive effort aimed at successfully taking customers away from rivals.

e$)$ specific action management plans to develop a better value chain than rivals have.