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A company's generic strategy of overall low - cost provider tends to be more appealing than other generic strategies when _ _ _ _ _
A company's generic strategy of overall lowcost provider tends to be more appealing than other generic strategies when
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the product offerings of rivals are essentially identical and available from eager sellers
there are many ways to achieve product differentiation that buyers find appealing
the market is composed of many distinct segments with varying buyers needs and expectations
buyers have high switching costs in changing from one seller's products to another
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