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a consumer is evaluating several cars. If rank and cut off point for each criterion were: gas mileage rank 1 cutoff 3 price rank 2
a consumer is evaluating several cars. If rank and cut off point for each criterion were:
gas mileage rank cutoff
price rank cutoff
handling rank cutoff
styling rank cutoff
service rank cutoff
warranty rank cutoff
consumer evaluations
Consumer Evaluations
Evaluative Criteria
Chevy Sonic
Ford Fiesta
Honda Fit
Hyundai Accent
Toyota Yaris
Fiat
Gas mileage
Price
Styling
Warranty
Service
Handling
Using elimination by aspects rule, which evaluative criteria should you examine first?
Gas mileage
Price
Styling
Warrenty
Service
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