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A consumer products company makes a cleanser for the hospital and nursing home market that is guaranteed to kill 9 9 percent of staphylococcus germs,
A consumer products company makes a cleanser for the hospital and nursing home market that is guaranteed to kill percent of staphylococcus germs, a major concern for medical facilities. Unlike the competition, this company is not interested in pursuing the consumer market. In this case, the company has adopted a
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