A doctoral student has decided on the following title for her study:

Customer relationship management practices and customer satisfaction during the era of Covid-19 and beyond. A case study on the South African retail sector.

In the outline of chapters section in her proposal the student has indicated that she will have three literature review chapters. Provide suggestions for the type of literature that can be included for each chapter.

Question 11

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When conducting her literature review the doctoral candidate is likely to come across a large number of sources. Advise her on how she can save time reviewing sources while still retaining an accurate understanding of each source.