a. Estimate the elasticity of demand for this product in the range of prices of $10-$11 per pill. b. BP is considering a further price increase to $12. Estimate the impact on the quantity sold. Do you expect revenue to increase or decrease? c. A financial analyst estimates the cost of production at $2 per pill. What price maximizes BP's profit? d. When the patent expires in 2015, what do you expect to happen to prices and quantities? Why? What will likely happen to the elasticity of demand for BP's pills? Why